We Discover The Doers
A&R SCOUT TRAINING PROGRAM AUDITIONS
So, you want to do A&R...
Who we are:
Greater Than is creating a world where record labels can reach the artists of tomorrow on their own doorstep; a world where under-served creative communities have exposure to major labels like never before. Greater Than's Discovery Team & Discovery Tours are building a global village of emerging creators - a talent source that record labels need and an audience that partner brands are motivated to reach.
Greater Than not only helps its scout network exponentially develop A&R skills but also helps grow each scouts professional network to cement you as the coolest, most connected scouts in the creative world.
We scout as a team, coached by charismatic instructors who support and push the discovery team to develop A&R ability, new connections, and hone research skills through our proprietary system. We dig deep into every city and discover who's the next big creator together. With 50 cities (and counting) across the U.S. and Globally, Greater Than is constantly on the hunt for new talent.
We're looking for artists, marketers, trend-seekers, trailblazers, networkers and all-around creative doers with big personalities and a passion for music to join our Greater Than A&R Discovery program. We're seeking magnetic scouts with great energy that have what it takes to discover the creatives of tomorrow.
All scouts receive the following:
• Access to the only A&R training program in the world •
(An episodic docu-series with exclusive major label insights and training program for our A&R scout team featuring label decision makers, artists, and iconic creative professionals leading today's music industry)
• Monthly feedback from Major Label A&R teams •
• Industry insider information & insights •
• Access to A&R discovery tour events & opportunity to work on team •
• Access to major label A&R teams globally •
• Event coverage stipend •
• Discounted or free product incentives from our partners •
• Professional network growth and introductions from GT team •
• Assistance with job opportunities following program completion •
• Discovery Team Profile badge on Greater Than •
THE ONLY A&R TRAINING PROGRAM IN THE WORLD
For Undergraduate Students & Faculty
Our program and app provide the link that's been missing between the classroom to the dream job in the music business and ways to gain real-world training above and beyond an internship, especially for those looking to get in artist management or A&R. This program is a way for students to use the most current technology, combined with techniques they will learn in training, to scout for the rising talent out there. They'll be able to do this while doing all the things they love already — talking with their online network, going to concerts, discovering new lifestyle brands, and more.
For professors and faculty, we provide you with unprecedented access and constant flow of up-to-date industry inside information and of the expanding parts of the industry -- better and faster than any textbook could possibly provide. This will merge their in-classroom lessons with emotional intelligence tracking, cultural trend mining, and accountability— participating students will report back regularly with their findings and research of the market—and an opportunity for students to see their results succeed in the industry, which will help hone their skills and prepare them to be leaders in their chosen field immediately after graduation.
Once a trainee is accepted into the A&R Discovery Team Training Program*, he or she will complete a mandatory intensive* program, in which they will learn the tools needed to scout for talent for major music companies.
We will be hosting 2020 training starting in January. Training consists of video series + instructor chats, drills, and community outreach tasks. Each trainee will be required to submit a minimum of three video Discovery Team Scout Reports**, which will serve as a final audition to become a Discovery Scout.
AUSTIN • HOUSTON • DALLAS • MIAMI •
ASHEVILLE • PORTLAND • DETROIT •
SEATTLE • NEW ORLEANS • NYC • DC •
RALEIGH/DURHAM • SAVANNAH •
BOSTON • SAN FRANCISCO • LAS VEGAS•
MINNEAPOLIS • ST.LOUIS • PHILADELPHIA•
DENVER • LOS ANGELES • CHICAGO •
PHOENIX • SAN ANTONIO • LITTLE ROCK •
BALTIMORE • OKLAHOMA CITY • MEMPHIS •
ATLANTA • NASHVILLE • HARTFORD • SLC •
MILWAUKEE • LINCOLN • CINCINNATI • BUFFALO •
SANTA MONICA • CHARLOTTESVILLE • FT WAYNE •
SAN DIEGO • ORLANDO • GREEN BAY • DES MOINES
Our one of a kind Discovery Team are trained to be subject matter experts -Research Tracking and Culture Engaged Specialists- who use our research and discovery techniques to identify Emerging Artists, Startups, People, Products/Services, Trends.
They are cross trained in data mining, investigative research, relationship intelligence and emotional intelligence tactics.
AUSTRALIA • FRANCE • GERMANY • SWEDEN • FINLAND • CANADA•
UNITED KINGDOM • JAPAN • BRAZIL •
SWITZERLAND • CHINA • DENMARK • ICELAND • ISRAAEL • ITALY • SPAIN • AUSTRIA • JAMAICA • MEXICO• COLOMBIA • SENEGAL • SOUTH AFRICA
RESEARCH + intelligence
DISCOVERY TEAM LOCATIONS
Once accepted into the Discovery Team Training Program, candidates are expected to meet the following requirements:
– Possession of reliable computer , mobile device and music/ audio source
– Proficiency in social media, standard computer software
– Ability to demonstrate a variety of research skills on social media
– Transportation to/from events and locations to follow up on research as needed
– Ability to attend additional meetings and/or workshops
– Professional experience is a plus
* Acceptance into the Greater Than Discovery Team Training Program does not guarantee a spot on the team or employment with the company.
** Trainees are not paid for participation in training program.
Ready to rock the industry?
Prepare to change lives, starting with your own.
Candidates who apply should consider the following qualifications:
– 1-2 years of active social media and music streaming useage
– Must be well-versed in basic networking, music and local creative industries
– Eager to learn and continue professional development and education
To apply to be a Greater Than Discovery Team Scout complete the form below, follow us on Instagram, and tag us when you post a video stating what you love about discovering new talent, why you want to be an A&R scout, and how long you've been trying to find your path into A&R or any opportunity in the music industry.
FOLLOW US @GreaterThanApp
THE ONLY ONE OF ITS KIND IN THE WORLD
Greater Than's Discovery Team was built to serve our function of creating a bigger window of time to identify and sign the right talent. We built a global team of over 300 vetted & qualified scouts and developed our proprietary, 12 week intensive training program to teach discovery research methodologies, strategies and field operations that are exclusive to Greater Than.
This approach empowers passionate and engaged local mavens with the eye-for-talent, tools and confidence of the seasoned A&R Executive who founded our company. With the reach of our discovery team, we witness, assess and begin engaging the artists of tomorrow before the competition.
We deep dive
We go deeper than just data scraping other platforms to deliver analytics–– our exclusive reporting incorporates our proven A&R scouting techniques identifying relevant information we find through relationship and emotional intelligence tracking connected to:
Events, brands, startups
Our community of influential creatives on Greater Than
The Greater Than Discovery Field team
GT Discovery Tour events
Our developing algorithm to discover what’s next before there is data
Video Scout Reports
Our scouts report in video format so that you can really connect with their research results and their passion surrounding the artists. We deliver all the most relevant research tracking, analytics/ metrics, early indicators, insider & contact information in the Greater Than app.
See an example scout report video below:
IN REAL LIFE
A&R DISCOVERY TOUR
MARKETING + INFLUENCE
INCUBATOR + LAUNCHPAD
ABOUT THE EXPERIENCE
IN REAL LIFE Discovery Tour
We host a week long discovery and connections experience in target cities to discover new talent and get creatives fired up about Greater Than and our partners featuring:
• Daily office hours to meet with top creatives, Live performances, empowering talks, storytelling presentations + curated selection of emerging creative brands sampling stations + white glove service product demo lab with onsite signup incentives
• Limited edition co-branded capsule collection designed by emerging artists for influencer gifting + new signups
• Traveling A&R office combined with pop-up activation experience designed to engage creative communities in the top 30 creative cities in the world
Brands from all industries are trying to resonate with the same young creative audiences that Greater Than & major labels work with. Whether it's an auto manufacturer trying to win the young urban driver market or a CPG brand striving to align their products with the creative lifestyle, our Discovery Tour property serves as the ideal activation framework for them to plug into.
These brand partnerships deliver on the brand's marketing goals while subsidizing the experience. This enables us to grant free access to the creative community, dependent on registration and data capture that benefits all contributing parties.
Ticketing | events are free but require registration so we can capture data & preview discoveries
Merch | a limited edition capsule collection collaboration with featured artist designs
Brands & Startups with category exclusivity
Auto | Beverage | Technology | Retail | Electronics | Mobile | Other Partnerships
WATCH | Sizzle recaps from an invitation only industry event with brand experiences curated by Paula Moore:
creative partnerships + impactful experiences
drive discovery engagement
Collaborations and Experiences drive interest, engagement and creative authority to our brand and yours. At Greater Than, we partner with innovative creatives and brands to deliver memorable experiences that cut through the noise.
These collaborative experiences serve many roles; they attract and connect us with target talent, they forge valued bonds with our collaborators, they raise our brands in key markets by serving the creative community and they extend our reach through surrounding press coverage.
GREATER THAN DISCOVERY TOUR
Greater Than is partnering with Trevor Andrew to launch our REAL Discovery Pop up Experience at SXSW 2020 with a Fashion/Art/Music /Tech/Startup Discovery House designed by celebrity designer Trevor Andrew and will debut his new fashion line. https://www.whoistrevorandrew.com/
Greater Than's REAL Discovery Tour will kick off following SXSW, where we will create a pop-up A&R office for a week in each city. Designed by Trevor, the space will be a cool backdrop for The REAL A&R DISCOVERY TOUR while we host office hours, branded experiences, live performance & talks and networking events to connect with the creative community throughout the week.
CHECK OUT SOME OF PAULA MOORE'S PREVIOUS PLATFORMS AND SELECT WORK:
US Regional scouting program lead
Consulted and curated the event brand experience by personal request of Sylvia Rhone